Dealership hours of operation
Mon 9:00 AM - 6:00 PM
Tue - Thu 9:00 AM - 8:00 PM
Fri 9:00 AM - 6:00 PM
Sat 10:00 AM - 3:00 PM
Sun Closed
Dealership hours of operation
Mon Closed
Tue - Thu 7:00 AM - 5:00 PM
Fri 7:00 AM - 3:00 PM
Sat - Sun Closed
Dealership hours of operation
Mon Closed
Tue 7:00 AM - 5:00 PM
Wed - Thu 7:00 AM - 05:00 PM
Fri 7:00 AM - 3:00 PM
Sat - Sun Closed

40th anniversary of Hyundai in Quebec

Hyundai in Canada: A Story of Triumph and Transformation

In 1983, a new car brand made its debut on Canadian soil, a brand that would forever change the country's automotive landscape. This brand was Hyundai, a bold and innovative Korean car manufacturer.

Humble Beginnings

When Hyundai landed in America with its humble Pony, no one would have bet on the future of this Korean manufacturer in North America. Yet, Hyundai chose Canada as its point of entry into the continent, not because of a visionary strategy, but because its models did not meet American pollution standards. Hyundai Auto Canada Corp was established in 1983 and began distributing the 1984 Pony. The Korean brand planned to sell 5,000 of its modest Ponies. It sold over 25,000! Quebec was particularly fond of this young subcompact, which quickly became the most popular in its category.

A Meteoric Rise

Hyundai's story is relatively recent. It began in 1947 when Chu Ju-Yung, born in 1925 and with an extraordinary sense of business, founded the Hyundai Engineering and Construction Company. It was not until 1967 that an automotive division, the Hyundai Motor Company, was founded. The first car manufactured by Hyundai was a Ford, the Cortina, made under license. However, Hyundai had bigger ambitions. In February 1974, it hired George Turnbull, a well-known name among English car enthusiasts, to develop Hyundai's first independent car, The Modern Era

Hyundai in Canada, Already 40 Years

Hyundai Auto Canada, as it was called when it arrived in the country, was founded in the early 80s. This year, the manufacturer is therefore celebrating its 40th anniversary in the country, which is likely to result in commemorative editions of certain models.

A Lasting Legacy

Hyundai is more than just a car brand. It's a story of passion, perseverance, and pioneering vision. It's a story that began with a small car, the Pony, and evolved to become a global force in the automotive industry. Today, Hyundai continues to push the boundaries of mobility, with revolutionary innovations in artificial intelligence, robotics, and sustainable technologies.
At Brossard Hyundai, we are proud to be part of this incredible story. We are looking forward to seeing what the future holds for Hyundai and we are excited to share this journey with you.

Hyundai 40th Anniversary Sales Event
Hyundai 40th Anniversary Sales Event